Forrester Study: 

Businesses Embrace Content + Commerce

To Drive Customer Engagement

A real life perspective on a trend

Clever storytelling and appealing visual content: Is that a match made in heaven to create better customer experiences, and after all, more sales?

Forrester Consulting and commercetools asked e-commerce decision makers and influencers to give us a real life perspective on the trend topic. Find out more about:

  • How companies are approaching the topic of content commerce
  • What benefits are already surfacing from content commerce strategies
  • Why mastering the content challenge is only one element
  • The right tools to pick
  • Why it makes sense to get on the content commerce train now

Receive a full copy of the study "Businesses Embrace Content + Commerce To Drive Customer Engagement, an August 2016 commissioned study conducted by Forrester Consulting on behalf of commercetools" by filling out the form.

For more information on Content Commerce, we also recommend our white paper on the topic or the webinar video held by Forrester’s Vice President Ted Schadler and commercetools America CEO Arthur Lawida.



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